Europejski rynek żywności i napojów/ European food and drinks products market

Trendy światowe w automotive - Universe Consulting

Rynek produktów żywnościowych i napojów w EU.

Kilka danych:

– to największy sektor produkcyjny EU,

– w 2014 export wyniósł ok. 92bln € a import ok. 64bln €,

– najwięcej mięsnych produktów produkują w Europie: Niemcy, Francja, Włochy, Hiszpania, UK i Polska,

– w produkcji nabiału przodują: Francja, Niemcy, Holandia i Dania,

– pasze dla zwierząt produkują głównie: Hiszpania, Holandia, Dania i Węgry, ale nie jest to duży sub-sektor,

– pieczywa najwięcej produkują: Włochy i UK,

– napoje są domeną: UK, Francji, Hiszpanii i Polski,

– główne czynniki napędzające innowacje w sektorze to: przyjemność, zdrowie, wygoda,

– żywność i napoje to druga kategoria w domowym budżecie, na którą Europejczycy wydają najwięcej, w zależności od Państwa członkowskiego to 11-32% budżetu,

– najwięcej wydają na żywność i napoje mieszkańcy: Rumunii, Litwy, Estonii, Łotwy, Węgier, Bułgarii, Słowacji, Polski, najmniej zaś: UK, Austrii, Niemiec, Holandii czy Danii,

– więcej niż ¼ europejskiego eksportu żywności i napojów jest sprzedawana poza UE,

– najwięksi odbiorcy europejskich produktów żywnościowych to: USA, Rosja, Chiny, Szwajcaria, Japonia, Hong-Kong, Norwegia, Australia, Arabia Saudyjska,

– najwięcej eksportuje się: napojów, różnych produktów żywnościowych, pieczywa, mięsa oraz przetworzonych warzyw i owoców,

–  najwięcej prywatnych inwestycji na badania i rozwój w sektorze żywności
w Europie ma miejsce w: Holandii, Finlandii, Portugalii, UK, Danii i Belgii,

 

Trochę o przyszłości:

– do 2050 popyt na żywność wzrośnie o 60%,

– do 2030 zapotrzebowanie na energię wzrośnie o 45%,

– do 2030 zapotrzebowanie na wodę w rolnictwie wzrośnie o 30%,

– 1 hektar do 2050 będzie musiał wyżywić 5 osób, w porównaniu do 2 osób
w 1960,

– w 2050 trzema głównymi gospodarkami świata będą: Chiny, USA i Indie.

 

Na podstawie powyższych faktów można dojść do ciekawych wniosków, które mogą być wskazówką do podjęcia działań dla eksporterów żywności i napojów. Takim działaniem może być wybór kierunków ekspansji zagranicznej, wiemy kto w Unii Europejskiej wydaje na tę kategorię najwięcej czy wiemy kto jest największym odbiorcą unijnych produktów żywnościowych.

Biorąc pod uwagę przewidywania na przyszłość jest tu pole do działania nie tylko dla sektora napojów i żywności, ale także dla dostawców rozwiązań energetycznych czy w sektorze oszczędzania wody.
Food and drinks industry in EU.

Some interesting facts:

– this is the biggest manufacturing sector in EU,

– in  2014 european export was 92 bln € and import 64 bln €,

– the biggest meat products producers in EU are: Germany, France, Italy, Spain, UK and Poland,

– biggest dairy products producers are: France, Germany, Netherlands, Denmark,

– animals feeds in biggest volume produce: Spain, Netherlands, Denmark and Hungary,

– bakery and farinaceous products biggest producers are: Italy and UK,

– drinks are the domain of: UK, France, Spain and Poland,

–  main drivers in sector are: pleasure, health and convinience

– food and drinks are second cathegory in household budget that expenditures are the highest, depending on country it varies form 11% to 32%

– the highest food and drinks expenditures are in: Romania, Lithuania, Estonia, Latvia, Hungary, Bulgaria, Slovakia and Poland, in the oposition are: UK, Autria, Netherlands and Denmark.

– more than ¼ of european food and drinks products are exporting outsider UE,

– the biggest trading partners in this industry are: USA, Russia, China, Switzerland, Japan, Hong-Kong, Norway,Australia and Saudi Arabia,

– the products that are exporting the most often: drinks, various food products, bakery, meat and processed fruits and vegetables,

–  privet investments in R&D in food&drinks industry are the highest in: Netherlands, Finland, Portugal, UK, Denmark and Belgium.

 

A little about the future:

– by 2050 the global demand for food increase by 60%,

– by 2030 energy demand increase by 45%,

– 2030 water demand in agriculture increase by 30%

– 1ha of land by 2050 will be expacted to feed 5 people, compared to 2 people in 1960,

– by 2050 the three biggest world economies become: China, USA and India.

 

On the base of above mentioned information we can make some interesting conclusion that may be tips for exporters to take the right action. Such a action may be the choice of expansion abroad destinations, cos we know whose food and drinks expenditures are the highest in UE or we know european food and drink products trade partners, outsider Europe.

When we look at future predictions we can see the possibilities for other sectors too. Suppliers of power industry solutions or suppliers of water saveing technologies for instance.

 

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